MEMBER INTERVIEW

Aiming to achieve products with even better taste and lower health risks.
I am continuing to carry out research that supports the future of tobacco products with new styles.

Science Research

Kosuke Ota

Research on heating temperatures and component contents for RRP*

*Reduced-Risk Products: Products with the potential to reduce the health risks associated with smoking

I am involved in research on profiles for the heating temperatures and component contents of RRP*.

Since entering this company in 2017, I have engaged in science research to develop RRP* with even better taste. The device for heated tobacco sticks do not heat sticks at the same temperature from the time a consumer starts vaping to the time they finish. They are designed to control the temperature of a heater from the time it starts up when a consumer begins vaping to the time it stops, so that a better tasting tobacco tastes and flavors can be provided.
How can the heater temperature be changed to alter the release of tobacco leaf-derived components for an even better distinctive tobacco taste? The optimal temperature for bringing out the best taste will be different even depending on leaf tobacco types and blends.
My work is to carry out crossover investigations of tobacco sticks and heater temperature, and to find heating temperature profiles that can provide the best tobacco taste to consumers. At the same time, I am also attempting to construct design logic for determining how to reduce the health risks associated with vaping.

*Reduced-Risk Products: Products with the potential to reduce the health risks associated with smoking

The necessity of research and development which looks at the present and anticipates the future.

Through my work, I have become aware of social trends, future consumer outlines, and the forms in which the research content I am working on can be delivered to consumers. Even if favorable results can be produced at the research laboratory level, various obstacles will be encountered during the process from development to commercialization, so considerable time will be required until that technology can be delivered to consumers. We must always consider whether technology and functions will still be demanded by consumers even after three or four years have passed since the start of their development.
Meanwhile, it is also necessary to produce technical knowledge for development projects that are currently underway. Every day I have a true sense of the need to achieve results quickly while also keeping a close watch on both the immediate situation and the future. Tobacco products will continue to evolve from here on. Therefore, I believe an aggressive approach is essential even in research divisions.

I want to support development divisions by creating specific, clear guidelines based on verification.

In our current age where rapid changes are expected in the social environment surrounding tobacco products, I want to offer support as a researcher so that development divisions can be provided even more quickly than before with specific guidelines that can be applied to development work.
For example, with highly-integrated senses like the sense of taste treated as a standard, I want to create guidelines that have clear numerical foundations based on quantitative verification which can address issues with components related to the taste of tobacco products, and propose them from the research division side. Doing so will clarify the key target points for sensations desired by consumers such as the taste of tobacco products, and should allow us to strengthen the feasibility of their commercialization.
As a result, I want to become able to provide even greater value to consumers.

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